&8226;Read the following article about a successful British businessman and the questions on the opposite page.
&8226;For each question 15-20, mark one letter (A, B, C or D) on your Answer Sheet, for the answer you choose.
Every year British universities turn out 15,000 graduates in business studies. Many dream that they will one day be running a major business, wielding power and influencing markets. But only a very few will climb to the top and realise their fantasies. For the rest, compromise, disappointment, mediocrity and an alternative career away from the mainstream action will be their lot. Peter Blackburn is chairman and chief executive of Nestle UK, which employs more than 12,000 people and has a turnover of £1.8 billion. His advice to those who wish to move ahead of the pack is as straightforward as the man. "Take all your qualifications seriously. Although many top executives do not have first-class honours and it is often a disadvantage to be an intellectual, qualifications are increasingly important, as is the quest for improvement."
"I do feel that an international dimension helps every career. It says something about the person and if they have worked in another language, it gives a manager the important dimension of realising that each market is part of something bigger. Also it is always important in any career to keep your options open as events can take an unexpected turn. When they did for me, I acted accordingly. I still have to pinch myself to remind myself what I am doing. Even 10 years ago I didn't think this is what I would end up having achieved." "In the end, those that get right to the top retain their 'people touch', which can be very difficult as one gets swept up on the fast track of corporate life. But those who never forget where they have come from and keep their feet on the ground have a real advantage. The important thing is that you should never ask someone else to do something you couldn't do yourself. I am always looking for those who have the determination, the steel to see through our corporate objectives. I also want managers who can be role models for the next generation, people who will be an inspiration."
Blackburn started out working for a small confectionery company and was responsible for clearing up a major financial scandal when it was taken over by a larger company, Rowntrees. This was a project which marked him out and gave him visibility in Rowntrees. While many successful careers can easily be seen as an almost predictable procession, there are always one or two moments when success in a project promotes the executive, bringing star quality and something of an aura. However, if at the decisive moment a mistake is made, then the executive, instead of moving sharply forward, disappears into the pack and others are given their chance.
When Rowntrees was later taken over by Nestle, Peter Blackburn went on television and argued against the takeover. When the dust settled, the winners rewarded their spirited adversary. "l have always believed in doing the best that I can in any situation. Sometimes you have to make difficult decisions and then it's important to meet them square on. I have been fortunate in that the evolving company that I am now involved with has always believed in strong social values and has behaved as humanely as possible when it has been forced to close or to sell one of its businesses."
Peter Blackburn's career has been marked by two company takeovers. Many successful takeovers have been characterised by the new owners looking at the second layers of management and giving them a free rein. Mr Blackburn has. benefited from this process twice and says: "In both the takeovers I have been involved with, success has been achieved because the new owners have not gone in for ,wholesale clearouts. They have realised that it is the existing people who understand
A.be realistic about their abilities.
B.make sure they choose the right post.
C.improve their relations with other executives.
D.have a good educational background.
Read the article below about a website.Are sentences 1-7 on the opposite page Right or Wro
Read the article below about a website. Are sentences 1-7 on the opposite page Right or Wrong? If there is not enough information to answer Right or Wrong, choose Doesnt Say. For each sentence 1-7, mark one letter (A, B or C) on your Answer Sheet. Here we Google again Google dominates the Internet-search business, such as Netscape once ruled in Web browsers and RealNetworks did in media players. Begun as a research project by two graduate students in 1998, Google today carries out more than 200 million searches a day and is estimated to have had $1 billion income last year, mainly from advertising sector. It is the most visited search site, accounting for 35% of search-engine visits — compared with 28% for Yahoo, 16% for AOL and 15% for Microsofts MSN, according to comScore Networks, a market-research company. But that masks its true influence. Googles technology is used to power searches on other sites, such as Yahoo and AOL (though Yahoo plans to use its own technology soon). Taking this into account makes Google responsible for around 80% of all Internet searches. The company is now preparing for a stock market flotation in the next few months. Googles power makes it just the sort of company that Microsoft typically tries to squash. At the World Economic Forum in Davos last week, Mr Gates admitted that Googles search technology was "way better" than Microsofts, and identified Internet search as a key focus for his company.
Google, Netscape and RealNetworks all play a very important role in their own field.
A.Right
B.Wrong
C.Doesn"t Say
Pudong New Area is part of the city of Shanghai. It is located on the eastern side of Huangpu River, which cuts through the city. Pudong has a laud area of 533.@44 square kilometers and a permanent population of 163 million. In the past, due to the lack of bridges and tunnels across the river, Pudong lagged far behind the old downtown of Shanghai in terms of economic growth, though it lies just opposite the latter.
On April 18, 1990, the Chinese central government made the announcement of opening up and developing Shanghai Pudong. That was seen as a major strategy to turn Shanghai into one of world's largest economic, financial and trade centers and to regenerate the economy of the Yangtze River Delta and even the whole Yangtze River Valley.
The reconstruction of Pudong is a major strategic decision in carrying on the social and economic progress of China. It will lead the country in innovations of administrations, upgrading of industrial structures and expanding the practice of the opening-up policy. The past ten years have witnessed explosive economic growth in Pudong as well as an enormous change in the appearance of the city. Pudong New Area has become the landmark of Shanghai as one of the international economic centers in the 21st century.
As the tallest building in China, Jin Mao Tower is au intelligent building offering services for business, hotel, recreation, sightseeing and shopping. It is not only a new tourist attraction but also a window through which people from other parts of the world may get a better understanding of Shanghai and Pudong.
Pudong
Land area:【46】.
Population:【47】.
Past situation:【48】.
Time for fast development:【49】.
A window to see Shanghai:【50】.