15. The fact that advertising both informs and transforms the product by creating an image that goes beyond straightforward facts indicates the _______ of advertising.
Advertising provides reminders and reinforcement that it constantly remind the consumer about the ______ of the products.
Ethical issues of deceptive advertising include ______.
Not until yesterday ________ anything about thenew advertising campaign.
The example of “It’s What’s for Dinner” campaign illustrates the _____ of advertising.
______ is one of the types of advertising.
The most visible type of advertising is national consumer advertising, with an another name for this ________.
The psychological process of advertising includes ______.
______ of advertising informs of about new and improved products and help us compare products and features.
Critics believe that the control of television by mass advertising has ______ the quality of the programs.
Controlling the costs of your business means _______ all of your costs under control, including manufacturing, advertising and operations.
Advertising can expand and ______ a company’s image.
The main benefit of advertising is __________.
Last year the advertising rate ________ by 20 percent.
Direct-mail advertising_____.
______ Advertising is essential for goods to be sold in foreign country.
Rolling Stone Technologies has responded _______ to our proposal for its new advertising campaign.
This advertising campaign has contributed significantly ______ the success of the new car.
Advertising is different from other forms of communication ______ the advertisers pay for the message to be delivered.
Advertising is distinguished from other forms of communication_____ advertiser pays f
Direct advertising_____.
Jerry Mander objects to TV advertising mainly because______.
The advertising man is said to share with the Church, the Bar, and Medicine, the ability to _________.
One complete advertising copy usually includes __________. 1) headline 2) body copy 3) slogan 4) trademark and illustration
